top of page
Asset 2_2x.png
Asset 3_2x.png
Asset 1_2x.png

CO·ART

Milan, 2023

cultural hub concept  ·  art direction

Project authors: Alessia Hyka, Guoliang Li, Anna Macchietto P., Giulia Pantusa, Zuzanna Warminska

OVERVIEW
Revitalising Fondazione Adolfo Pini relevance through reimagining how young creatives engage with it.

CONCEPT
A creative hub concept designed for the client, transforming it into a coworking-like space for creatives to create, learn, and network.

THE HUB
CO·ART creative hub concept includes:

  • shared spaces for creating

  • workshops for learning

  • informal gatherings for networking

  • exhibitions

 

MY ROLE: concept development · art direction & visual identity · video direction

1. Idea pitch video

context video

coart-keyvisual.png
coart-mockup.png

art direction

visual identity, key visual & concept videos

2. Final concept video

coart-cover.gif
bottom of page